Full Job Description
Job Title: Social Media Manager
Location: Paducah, Kentucky
Company: Innovative Health Solutions
At Innovative Health Solutions, we're dedicated to transforming the healthcare landscape through technology and community engagement. Based in the heart of Paducah, Kentucky, we strive to deliver top-notch healthcare solutions while fostering a supportive and innovative working environment. We are currently seeking an enthusiastic and skilled Social Media Manager to join our dynamic team.
About the Role
As our Social Media Manager, you will be at the forefront of our digital marketing strategy, tasked with enhancing our brand’s presence across various social media platforms. Your creativity will help us connect with our audience, increase engagement, and generate high-quality leads. This role is perfect for someone who thrives in a fast-paced, ever-evolving environment and has a passion for crafting compelling content that resonates with diverse audiences.
Key Responsibilities
- Develop and implement innovative social media strategies to enhance brand awareness and engagement.
- Manage and curate content on platforms such as Facebook, Twitter, Instagram, LinkedIn, and TikTok.
- Create compelling and visually appealing posts and videos that align with our brand voice.
- Monitor social media trends, audience preferences, and competitor activity to adjust strategies accordingly.
- Engage directly with our audience by responding to comments, messages, and reviews in a timely manner.
- Collaborate with the marketing team to support broader campaigns and initiatives.
- Analyze and report on social media performance metrics to inform future strategies and tactics.
- Stay updated on the latest developments and best practices in social media and digital marketing.
- Provide social media training and guidance to staff across departments.
What We’re Looking For
- Bachelor’s degree in Marketing, Communications, or related field.
- Proven experience as a Social Media Manager or similar role, preferably within the healthcare or tech industries.
- In-depth knowledge of various social media platforms, their algorithms, and best practices.
- Strong analytical skills with the ability to interpret data and use it to inform strategies.
- Exceptional communication and interpersonal skills.
- Creative thinking and a passion for storytelling through visual content.
- Ability to manage multiple projects and deadlines in a fast-paced environment.
- Experience with social media management tools (e.g., Hootsuite, Buffer) is a plus.
What We Offer
At Innovative Health Solutions, we believe in supporting our employees’ growth and well-being. Here’s what you can expect:
- Competitive Salary: We offer a salary that reflects your skills and experience, along with performance-based bonuses.
- Comprehensive Benefits: Health, dental, and vision insurance to keep you and your family healthy.
- Retirement Plan: A 401(k) plan with company matching to help secure your financial future.
- Flexible Work Environment: We encourage a healthy work-life balance, offering options for remote work as necessary.
- Professional Development: Opportunities for training and advancement to help you grow your career.
- Employee Recognition Programs: Celebrate successes and hard work through our employee recognition initiatives.
Why Paducah?
Paducah is a vibrant community located at the confluence of the Ohio and Tennessee Rivers, known for its rich arts, culture, and history. The city's colorful downtown area, filled with shops, galleries, and local eateries, offers a unique blend of Southern hospitality and modern conveniences. With excellent schools, outdoor recreational opportunities, and a strong sense of community, Paducah is not just a place to work—it's a place to call home.
How to Apply
If you're ready to take your career to the next level and make an impact through strategic communication and vibrant social engagement, we want to hear from you! Please submit your resume, a cover letter detailing your relevant experience, and links to your portfolio, showcasing your previous social media campaigns. At Innovative Health Solutions, we value diversity and encourage applicants from all backgrounds to apply.
Applications will be accepted until the position is filled.
Innovative Health Solutions is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.